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AI skills for PR & Communications

Press, messaging, internal and external comms. This hub is built from the same matcher you get with your own title — refine it with your exact role.

Essentials

every knowledge worker

brainstorming

Use before creative or constructive work (features, architecture, behavior). Transforms vague ideas into validated designs through disciplined reasoning and collaboration.

essentialnewuncategorized

concise-planning

Use when a user asks for a plan for a coding task, to generate a clear, actionable, and atomic checklist.

docx-official

A user may ask you to create, edit, or analyze the contents of a .docx file. A .docx file is essentially a ZIP archive containing XML files and other resources that you can read or edit. You have different tools and workflows available for different tasks.

pptx-official

A user may ask you to create, edit, or analyze the contents of a .pptx file. A .pptx file is essentially a ZIP archive containing XML files and other resources that you can read or edit. You have different tools and workflows available for different tasks.

xlsx-official

Unless otherwise stated by the user or existing template

pdf-official

This guide covers essential PDF processing operations using Python libraries and command-line tools. For advanced features, JavaScript libraries, and detailed examples, see reference.md. If you need to fill out a PDF form, read forms.md and follow its instructions.

professional-proofreader

Use when a user asks to "proofread", "review and correct", "fix grammar", "improve readability while keeping my voice", and to proofread a document file and save an updated version.

prompt-engineering

Expert guide on prompt engineering patterns, best practices, and optimization techniques. Use when user wants to improve prompts, learn prompting strategies, or debug agent behavior.

deep-research

Run autonomous research tasks that plan, search, read, and synthesize information into comprehensive reports.

avoid-ai-writing

Audit and rewrite content to remove 21 categories of AI writing patterns with a 43-entry replacement table

Core

strongest fit for this role

internal-comms-anthropic

Compatibility alias for internal-comms: draft status updates, newsletters and FAQs from approved sources.

PR & Communications: content · matches: comms, internal

internal-comms-community

Compatibility alias for internal-comms: draft status updates, newsletters and FAQs from approved sources.

PR & Communications: content · matches: comms, internal

twilio-communications

Build communication features with Twilio: SMS messaging, voice calls, WhatsApp Business API, and user verification (2FA). Covers the full spectrum from simple notifications to complex IVR systems and multi-channel authentication.

tags: communications, messaging · matches: communications, messaging

seo-aeo-content-cluster

Builds a topical authority map with a pillar page, prioritised cluster articles, content types, internal link map, and content gap analysis. Activate when the user wants to build a content cluster, topic map, or content strategy.

PR & Communications: content · matches: internal

seo-structure-architect

Analyzes and optimizes content structure including header hierarchy, suggests schema markup, and internal linking opportunities. Creates search-friendly content organization.

PR & Communications: content · matches: internal

internal-comms

Write internal communications such as status reports, leadership updates, 3P updates, newsletters, FAQs, incident reports, and project updates using repeatable internal formats.

tags: communications · matches: comms, communications, internal

seo-audit

Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance.

PR & Communications: content · bundle: marketing-growth

content-creator

Draft and review audience-specific content using supplied brand examples, local text diagnostics, and adaptable channel templates.

PR & Communications: marketing · tags: brand · bundle: marketing-growth

Recommended

worth having

beautiful-prose

A hard-edged writing style contract for timeless, forceful English prose without modern AI tics. Use when users ask for prose or rewrites that must be clean, exact, concrete, and free of AI cadence, filler, or therapeutic tone.

PR & Communications: content · tags: writing

blog-writing-guide

This skill enforces Sentry's blog writing standards across every post — whether you're helping an engineer write their first blog post or a marketer draft a product announcement.

PR & Communications: content · tags: writing

citation-management

Manage citations systematically throughout the research and writing process.

PR & Communications: content · tags: writing

crossframe-essay

Use when explicit CrossFrame work needs a Chinese critical insight essay, commentary, concept essay, public piece, or structure-to-article draft after diagnosis.

PR & Communications: content · tags: writing

humanize-chinese

Detect and rewrite AI-like Chinese text with a practical workflow for scoring, humanization, academic AIGC reduction, and style conversion. Use when the user asks to 去AI味, 降AIGC, 去除AI痕迹, 论文降重, 知网检测, 维普检测, humanize chinese, detect AI text, or make Chinese text sound more natural.

PR & Communications: content · tags: writing

scientific-writing

This is the core skill for the deep research and writing tool—combining AI-driven deep research with well-formatted written outputs. Every document produced is backed by comprehensive literature search and verified citations through the research-lookup skill.

PR & Communications: content · tags: writing

wordpress-centric-high-seo-optimized-blogwriting-skill

Generate clean, human-sounding, SEO-optimized WordPress blog posts with optional Yoast metadata, JSON-LD schema markup, and image SEO planning. Supports modular batch output.

PR & Communications: content · tags: writing

ab-test-setup

Use when designing an A/B or split test: define the hypothesis, control and variants, estimate sample size, verify tracking, and predeclare metrics and stopping rules.

PR & Communications: marketing · bundle: marketing-growth

copy-editing

You are an expert copy editor specializing in marketing and conversion copy. Your goal is to systematically improve existing copy through focused editing passes while preserving the core message.

PR & Communications: marketing · bundle: creative-director

email-sequence

You are an expert in email marketing and automation. Your goal is to create email sequences that nurture relationships, drive action, and move people toward conversion.

PR & Communications: marketing · bundle: marketing-growth

programmatic-seo

Design and evaluate programmatic SEO strategies for creating SEO-driven pages at scale using templates and structured data.

PR & Communications: marketing · bundle: marketing-growth

brand-guidelines

Write copy following Sentry brand guidelines. Use when writing UI text, error messages, empty states, onboarding flows, 404 pages, documentation, marketing copy, or any user-facing content. Covers both Plain Speech (default) and Sentry Voice tones.

PR & Communications: marketing · tags: brand, writing

Explore

adjacent

linkedin-content-generator

AI-powered LinkedIn content suite: generate posts, carousels, newsletters, and 30-day calendars with niche-specific SEO rules and a reinforcement-learning personal memory system.

PR & Communications: marketing · tags: linkedin, newsletter

content-marketer

Elite content marketing strategist specializing in AI-powered content creation, omnichannel distribution, SEO optimization, and data-driven performance marketing.

PR & Communications: content

copywriting-psychologist

One sentence - what this skill does and when to invoke it

PR & Communications: content

crossframe-casebook

Use when CrossFrame Suite routes explicit Chinese casebook work: turning materials into reusable cases, anonymized entries, mechanisms, and retrieval indexes.

PR & Communications: content

crossframe-critical

Use only when the user explicitly names crossframe-critical for a Chinese structural critique dossier, article plan, or long-form critical essay.

PR & Communications: content

crossframe-debate

Use when CrossFrame Suite routes explicit Chinese proposition testing, debate analysis, hidden-premise review, rebuttal design, or withdrawal condition checks.

PR & Communications: content

cv-generator

Generate professional, ATS-optimized CVs for FlowCV, Canva, Google Docs, or Word. Handles multi-source merging, JD targeting, seniority adaptation, and humanized rewriting. Outputs paste-ready text with an ATS flaw report and improvement suggestions.

PR & Communications: content

daily-news-report

Scrapes content based on a preset URL list, filters high-quality technical information, and generates daily Markdown reports.

PR & Communications: content

defuddle

Extract clean markdown content from web pages using Defuddle CLI, removing clutter and navigation to save tokens. Use instead of WebFetch when the user provides a URL to read or analyze, for online documentation, articles, blog posts, or any standard web page.

PR & Communications: content

dev-to-hashnode

When the user wants to publish on Dev.to, Hashnode, or other developer blogging platforms. Trigger phrases include "Dev.to," "Hashnode," "developer blog," "cross-posting," "technical blogging," "canonical URL," or "developer content platform."

PR & Communications: content

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