app-store-optimization
Complete App Store Optimization (ASO) toolkit for researching, optimizing, and tracking mobile app performance on Apple App Store and Google Play Store
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App Store Optimization (ASO) Skill
This comprehensive skill provides complete ASO capabilities for successfully launching and optimizing mobile applications on the Apple App Store and Google Play Store.
Capabilities
Research & Analysis
- Keyword Research: Analyze keyword volume, competition, and relevance for app discovery
- Competitor Analysis: Deep-dive into top-performing apps in your category
- Market Trend Analysis: Identify emerging trends and opportunities in your app category
- Review Sentiment Analysis: Extract insights from user reviews to identify strengths and issues
- Category Analysis: Evaluate optimal category and subcategory placement strategies
Metadata Optimization
- Title Optimization: Create compelling titles with optimal keyword placement (platform-specific character limits)
- Description Optimization: Craft both short and full descriptions that convert and rank
- Subtitle/Promotional Text: Optimize Apple-specific subtitle (30 chars) and promotional text (170 chars)
- Keyword Field: Maximize Apple's 100-character keyword field with strategic selection
- Category Selection: Data-driven recommendations for primary and secondary categories
- Icon Best Practices: Guidelines for designing high-converting app icons
- Screenshot Optimization: Strategies for creating screenshots that drive installs
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Subscribers only
The full skill, its 13 bundled files and every download is included with every paid Complete AI plan.
Details
| Source | community |
|---|---|
| License | — |
| Risk label | critical ("critical" means the skill may run commands or touch files — read before use) |
| Files | HOW_TO_USE.md, README.md, SKILL.md, ab_test_planner.py, aso_scorer.py, competitor_analyzer.py, expected_output.json, keyword_analyzer.py, launch_checklist.py, localization_helper.py, metadata_optimizer.py, review_analyzer.py, sample_input.json |
| Added | 2026-02-27 |
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